Eksempler

Se vores koncept in action. Så ved du, hvorfor det virker! Vælg en case til venstre og se interesse blive konverteret til handling!


OM VORES KONCEPT

Mediaplanet skaber kontakt mellem læsere og annoncører gennem uafhængige og inspirerende tema-udgivelser. Vi finder de emner, der betyder mest for vores læsere – dine fremtidige kunder – inden for sundhed, business & finans, livsstil, teknologi og CSR.

Vores kunders primære mål, når de arbejder sammen med os, er at skaffe nye kunder, at skabe opmærksomhed om deres brand, at generere leads, at fastholde kunder og at skabe kundeloyalitet. Se hvad nogle af vores tilfredse kunder siger:Læs testimonials

Når du arbejder sammen med os, sikrer du din annonce et relevant redaktionelt miljø, der er strategisk udformet, så det ansporer læseren til handling. De redaktionelle omgivelser minder dig om et fagligt tidsskrift, men de har et dagblads rækkevidde.

Ønsker du, at vi skal konvertere vores tusinder af læsere til nye kunder for dig, så kontakt os og tal med en af vores forretningsudviklere.

 

Identificér et videngap

Mediaplanet identificerer nicheemner, der interesserer vores læsere og appellerer til virksomheder, der hidtil ikke har haft mulighed for at distribuere et præcist og målrettet budskab til så bredt et publikum.


About “Business Economy,” Sweden

Our Business Economy report presents readers with the advice, products and services they need to successfully launch a new business, or grow an existing one.  In light of the downtrodden economy, it focused on cost efficiency, and how to lower overhead without compromising quality.  It served as a resource for decision makers, and a platform for clients to reach this targeted audience.

We provided cash management and accounting tips and demystified the auditing process; showcased insider advice from well-known entrepreneurs; and featured an interview with the founder of Klarna, which was founded in 2005 to create a safer and simpler online shopping experience by letting consumers receive the goods first and pay afterwards.  Today they have more than 600 employees, and their founder reflected on their success and shared plans for future growth.

The publication was distributed in Dagens industri, the number one Swedish B2B newspaper and reached over 400,000 affluent readers–our advertisers’ target audience.  We received a lot of positive feedback from readers grateful for the resource and clients satisfied with the quality of the publication and the results of their advertisements.

Skab det perfekte redaktionelle miljø

Vi identificerer de udfordringer, som vores målgruppe står over for, og opbygger et løsningsorienteret redaktionelt miljø. Vi arbejder sammen med eksperter, virksomhedsledere, journalister og kendte personligheder for at afdække problemstillinger og definere de bedste løsninger i vores prisvindende artikler. Og inden for de redaktionelle omgivelser giver vi vores kunder mulighed for at markedsføre deres relevante løsninger.


About “Business Economy,” Sweden

Our Business Economy report presents readers with the advice, products and services they need to successfully launch a new business, or grow an existing one.  In light of the downtrodden economy, it focused on cost efficiency, and how to lower overhead without compromising quality.  It served as a resource for decision makers, and a platform for clients to reach this targeted audience.

We provided cash management and accounting tips and demystified the auditing process; showcased insider advice from well-known entrepreneurs; and featured an interview with the founder of Klarna, which was launched in 2005 to create a safer, simpler online shopping experience by letting consumers receive the goods first and pay afterwards.  Today it has more than 600 employees, and its founder reflected on this success and shared plans for future growth.

The publication was distributed in Dagens industri, the number one Swedish B2B newspaper and reached over 400,000 affluent readers–our advertisers’ target audience.  We received a lot of positive feedback from readers grateful for the resource and clients satisfied with the quality of the publication and the results of their advertisements.

Vælg de rigtige distributionskanaler

Vi distribuerer vores tema-aviser via forskellige dagbladspartnere. Til det enkelte tema vælger vi den, hvis læsere bedst matcher temaets målgruppe. I tilgift trykker vi et ekstra oplag, som uddeles på relevante konferencer og messer. Desuden distribuerer vi tema-aviserne online via vores partneres og kunders hjemmesider, nyhedsbreve, pressemeddelelser, sociale medier og meget mere.


About “Business Economy,” Sweden

Our Business Economy report presents readers with the advice, products and services they need to successfully launch a new business, or grow an existing one.  In light of the downtrodden economy, it focused on cost efficiency, and how to lower overhead without compromising quality.  It served as a resource for decision makers, and a platform for clients to reach this targeted audience.

We provided cash management and accounting tips and demystified the auditing process; showcased insider advice from well-known entrepreneurs; and featured an interview with the founder of Klarna, which was founded in 2005 to create a safer and simpler online shopping experience by letting consumers receive the goods first and pay afterwards.  Today they have more than 600 employees, and their founder reflected on their success and shared plans for future growth.

The publication was distributed in Dagens industri, the number one Swedish B2B newspaper and reached over 400,000 affluent readers–our advertisers’ target audience.  We received a lot of positive feedback from readers grateful for the resource and clients satisfied with the quality of the publication and the results of their advertisements.

Læseren anspores til at handle

Vi gør læsere til kunder ved at matche det rigtige emne med den rette distributionskanal og udarbejde artikler, der passer til mediets læsersammensætning. På den måde konverterer vi interesse til handling.


About “Business Economy,” Sweden

Our Business Economy report presents readers with the advice, products and services they need to successfully launch a new business, or grow an existing one.  In light of the downtrodden economy, it focused on cost efficiency, and how to lower overhead without compromising quality.  It served as a resource for decision makers, and a platform for clients to reach this targeted audience.

We provided cash management and accounting tips and demystified the auditing process; showcased insider advice from well-known entrepreneurs; and featured an interview with the founder of Klarna, which was founded in 2005 to create a safer and simpler online shopping experience by letting consumers receive the goods first and pay afterwards.  Today they have more than 600 employees, and their founder reflected on their success and shared plans for future growth.

The publication was distributed in Dagens industri, the number one Swedish B2B newspaper and reached over 400,000 affluent readers–our advertisers’ target audience.  We received a lot of positive feedback from readers grateful for the resource and clients satisfied with the quality of the publication and the results of their advertisements.