Eksempler
Se vores koncept in action. Så ved du, hvorfor det virker! Vælg en case til venstre og se interesse blive konverteret til handling!
OM VORES KONCEPT
Mediaplanet skaber kontakt mellem læsere og annoncører gennem uafhængige og inspirerende tema-udgivelser. Vi finder de emner, der betyder mest for vores læsere – dine fremtidige kunder – inden for sundhed, business & finans, livsstil, teknologi og CSR.
Vores kunders primære mål, når de arbejder sammen med os, er at skaffe nye kunder, at skabe opmærksomhed om deres brand, at generere leads, at fastholde kunder og at skabe kundeloyalitet. Se hvad nogle af vores tilfredse kunder siger: Læs testimonials.
Når du arbejder sammen med os, sikrer du din annonce et relevant redaktionelt miljø, der er strategisk udformet, så det ansporer læseren til handling. De redaktionelle omgivelser minder dig om et fagligt tidsskrift, men de har et dagblads rækkevidde.
Ønsker du, at vi skal konvertere vores tusinder af læsere til nye kunder for dig, så kontakt os og tal med en af vores forretningsudviklere.
Identificér et videngap
Mediaplanet identificerer nicheemner, der interesserer vores læsere og appellerer til virksomheder, der hidtil ikke har haft mulighed for at distribuere et præcist og målrettet budskab til så bredt et publikum.
ABOUT “DIABETES,” HOLLAND
Some 1 million people in the Netherlands have diabetes, yet approximately 250,000 go undiagnosed. As the numbers continue to rise, it’s increasingly important that we raise awareness about the condition, and how to treat it. To do so, we not only collaborated with leading doctors and experts, but also showcased two inspirational stories. Dutch karate champion Lydia Mossel was diagnosed with type 1 diabetes at the age of ten, but through discipline and proper treatment she manages both her disease and her hectic schedule. Two years ago, Alexander Geleijns weighed over 225 kilos (495 lbs). In 2009 he was diagnosed with type 2 diabetes and was forced to go on medication. When his mother died from diabetes-related consequences, he decided to turn his life around and lost nearly 85 kilos (187 lbs). Thanks to hard work and lifestyle changes, he no longer needs his medication.
We chose to distribute the report in De Telegraaf, the largest Dutch daily newspaper. In addition, we distributed copies at the World Diabetes Congress on World Diabetes Day. After our release we received praise from readers grateful for the resource, and thanks from clients who appreciated the opportunity to advertise in a niche, action-oriented editorial environment.
Skab det perfekte redaktionelle miljø
Vi identificerer de udfordringer, som vores målgruppe står over for, og opbygger et løsningsorienteret redaktionelt miljø. Vi arbejder sammen med eksperter, virksomhedsledere, journalister og kendte personligheder for at afdække problemstillinger og definere de bedste løsninger i vores prisvindende artikler. Og inden for de redaktionelle omgivelser giver vi vores kunder mulighed for at markedsføre deres relevante løsninger.
ABOUT “DIABETES,” HOLLAND
Some 1 million people in the Netherlands have diabetes, yet approximately 250,000 go undiagnosed. As the numbers continue to rise, it’s increasingly important that we raise awareness about the condition, and how to treat it. To do so, we not only collaborated with leading doctors and experts, but also showcased two inspirational stories. Dutch karate champion Lydia Mossel was diagnosed with type 1 diabetes at the age of ten, but through discipline and proper treatment she manages both her disease and her hectic schedule. Two years ago, Alexander Geleijns weighed over 225 kilos (495 lbs). In 2009 he was diagnosed with type 2 diabetes and was forced to go on medication. When his mother died from diabetes-related consequences, he decided to turn his life around and lost nearly 85 kilos (187 lbs). Thanks to hard work and lifestyle changes, he no longer needs his medication.
We chose to distribute the report in De Telegraaf, the largest Dutch daily newspaper. In addition, we distributed copies at the World Diabetes Congress on World Diabetes Day. After our release we received praise from readers grateful for the resource, and thanks from clients who appreciated the opportunity to advertise in a niche, action-oriented editorial environment.
Vælg de rigtige distributionskanaler
Vi distribuerer vores tema-aviser via forskellige dagbladspartnere. Til det enkelte tema vælger vi den, hvis læsere bedst matcher temaets målgruppe. I tilgift trykker vi et ekstra oplag, som uddeles på relevante konferencer og messer. Desuden distribuerer vi tema-aviserne online via vores partneres og kunders hjemmesider, nyhedsbreve, pressemeddelelser, sociale medier og meget mere.
About “Diabetes,” Holland
Some 1 million people in the Netherlands have diabetes, yet approximately 250,000 go undiagnosed. As the numbers continue to rise, it’s increasingly important that we raise awareness about the condition, and how to treat it. To do so, we not only collaborated with leading doctors and experts, but also showcased two inspirational stories. Dutch karate champion Lydia Mossel was diagnosed with type 1 diabetes at the age of ten, but through discipline and proper treatment she manages both her disease and her hectic schedule. Two years ago, Alexander Geleijns weighed over 225 kilos (495 lbs). In 2009 he was diagnosed with type 2 diabetes and was forced to go on medication. When his mother died from diabetes-related consequences, he decided to turn his life around and lost nearly 85 kilos (187 lbs). Thanks to hard work and lifestyle changes, he no longer needs his medication.
We chose to distribute the report in De Telegraaf, the largest Dutch daily newspaper. In addition, we distributed copies at the World Diabetes Congress on World Diabetes Day. After our release we received praise from readers grateful for the resource, and thanks from clients who appreciated the opportunity to advertise in a niche, action-oriented editorial environment.
Læseren anspores til at handle
Vi gør læsere til kunder ved at matche det rigtige emne med den rette distributionskanal og udarbejde artikler, der passer til mediets læsersammensætning. På den måde konverterer vi interesse til handling.
ABOUT “DIABETES,” HOLLAND
Some 1 million people in the Netherlands have diabetes, yet approximately 250,000 go undiagnosed. As the numbers continue to rise, it’s increasingly important that we raise awareness about the condition, and how to treat it. To do so, we not only collaborated with leading doctors and experts, but also showcased two inspirational stories. Dutch karate champion Lydia Mossel was diagnosed with type 1 diabetes at the age of ten, but through discipline and proper treatment she manages both her disease and her hectic schedule. Two years ago, Alexander Geleijns weighed over 225 kilos (495 lbs). In 2009 he was diagnosed with type 2 diabetes and was forced to go on medication. When his mother died from diabetes-related consequences, he decided to turn his life around and lost nearly 85 kilos (187 lbs). Thanks to hard work and lifestyle changes, he no longer needs his medication.
We chose to distribute the report in De Telegraaf, the largest Dutch daily newspaper. In addition, we distributed copies at the World Diabetes Congress on World Diabetes Day. After our release we received praise from readers grateful for the resource, and thanks from clients who appreciated the opportunity to advertise in a niche, action-oriented editorial environment.
