Forbes har listat sex content marketing-resurser som varumärken bör ha koll på. Högst upp på listan hamnar Mediaplanet.
Steve Olenski på Forbes kommentar:
"Their content is created in partnership with influential celebrities, award-winning journalists, associations, and thought leaders. They design their content to engage their clients’ target audience via their newspaper partners, while promoting corresponding digital campaigns.
Their newspaper partners include USA Today, The Los Angeles Times, San Francisco Chronicle, Chicago Tribune and Miami Herald. Their USA’s Managing Director, Luciana Olson, explains `from conception to production to distribution, we focus on creating impactful awareness campaigns that ignite readers and excite clients.´” Läs hela listan...>>